You are what you wear.

a powerful presence

As a Business Style Alchemist, I help female Coaches, Speakers and Entrepreneurs create a signature style that leads to more clients.

Your corporate style speaks volume about your ability and stature. If you have a mission and a message to others, fashion can be used as armour to make you feel more confident. Dressing well will not only get you noticed by your target market, it will provide you with the mindset you need to position yourself as an Expert in your field and have a greater impact with your work.
With my signature program, A Signature style that converts®, I will guide you to step into the spotlight with a credible and approchable look. Be stylish and successful.

Hi, I am Isaüra TSAMA

I believe in the empowering effect of clothes. Investing in your appearance sends a positive message about who you are and how you want to be perceived by your target audience. Your clients make instant assumptions about you, based solely on how you look.
The right corporate style attracts the ideal client. And a curated work wear wardrobe takes all the stress of outfit choice out of your already busy day, whilst boosting your self esteem and confidence.


I learned so much from Isaüra, who, beyond being a true professional, is an absolute darling. What she offers is a methodical and I daresay nearly-scientific (!) technique for analyzing what sorts of styles will be most flattering, based on an individual’s particular makeup. What I also love about her program is that it doesn’t matter what your body composition or skin color is. Isaüra took me through her process step-by-step, starting off with a brief interview to get to know me better. Everything was explained in detail, with unpretentious expertise and graciousness. I felt she equipped me with the solid foundation I needed to get a wardrobe that will compliment me most. I would recommend her to anyone–perhaps especially to those like me who are perplexed by fashion and find shopping to be an ordeal!

Erika from California

Isaüra is super professional yet very warm, welcoming and inviting. She knows her business well and imparts information extremely well. When I walked out of my coaching I was able to implement the knowledge immediately. I now have a wider range of clothing options/styles to look for when shopping and what colors are best for me. I highly recommend her program, I learned a lot and had so much fun!! Thank you so much for a wonderful experience Isaüra!

Teresa from Washington (USA)

Investing time in this experience with Isaüra was totally worth it. There were some ‘aha’ moments of discoveries and realizations and also helpful to have her expertise validate some stuff. Very well structured program. She is friendly and very professional. If you are looking for inputs on all this – look no further !

Saranga from Geneva (Switzerland)

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