You are what you wear.

a powerful presence

As a Business Style Alchemist, I help female Coaches, Speakers and Entrepreneurs create a signature style that leads to more clients.

Your corporate style speaks volume about your ability and stature. If you have a mission and a message to others, fashion can be used as armour to make you feel more confident. Dressing well will not only get you noticed by your target market, it will provide you with the mindset you need to position yourself as an Expert in your field and have a greater impact with your work.
With my signature program, A Signature style that converts®, I will guide you to step into the spotlight with a credible and approchable look. Be stylish and successful.

Hi, I am Isaüra TSAMA

I believe in the empowering effect of clothes. Investing in your appearance sends a positive message about who you are and how you want to be perceived by your target audience. Your clients make instant assumptions about you, based solely on how you look.
The right corporate style attracts the ideal client. And a curated work wear wardrobe takes all the stress of outfit choice out of your already busy day, whilst boosting your self esteem and confidence.


Isaüra is super professional yet very warm, welcoming and inviting. She knows her business well and imparts information extremely well. When I walked out of my coaching I was able to implement the knowledge immediately. I now have a wider range of clothing options/styles to look for when shopping and what colors are best for me. I highly recommend her program, I learned a lot and had so much fun!! Thank you so much for a wonderful experience Isaüra!

Teresa from Washington (USA)

Isaüra is a wonder! Professional, knowledgeable, elegant, patient and witty. I give the credit to Isaüra’s positive, calming energy. Speaking for myself and the women I know, body image and clothes shopping can create a lot of insecurity and frustration. Isaüra is very gentle but honest and teaches you to see what she sees. At the end, I was a lot less critical of my body and confident that with her suggestions I will now know how to pick the colors and shapes that bring out my best look and look more like the me I’ve always wanted to see in the mirror.

Renee from New York (USA)

This was such a wonderful experience! Isaüra is a lovely, intelligent, and thoughtful woman who wants to help you understand yourself better. She knows the fashion industry, trends, and more importantly, the “why” behind the many choices you make in creating a look and what that look says to the wider world. She is fun, has a great sense of humor and is so warm and welcoming. I am excited to have a guide I can reference when going through my closet or going shopping to know what styles, shapes and colors will look best on me!

Ruth from Maryland

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